Photo credit: Hopping Pictures Following LAV’s campaign exposing Italy’s leading role in kangaroo leather imports, sportswear brand Diadora has been the first to pledge kangaroo-free production from next year. This decision came only five months after LAV’s first contact with brand representatives, and has a potential to save millions of kangaroos from brutal killings. Simone […]
Tomorrow, with the screening in Milan of ‘Kangaroo – A love-hate story’, LAV will expose Italy’s leading role in kangaroo leather imports, which are mostly used in high-level fashion and in the sports and motorcycle industries. More than two million kangaroos are killed every year in some of the most brutal ways. There’s also an […]
Photo credits: ©LAV Thanks to the fierce efforts of our Italian member organisations LAV and Essere Animali, fur farming gained visibility in Italy again last week, with a strong message against barbaric practices. On Tuesday 26 March a reportage about the unsustainability of the fur industry was broadcast by the prime-time television show Report. In […]
>> FOR JOURNALISTS – Download background info << Today’s shocking footage evidences the brutal and consistent reality of pigs raised for some of the most highly-priced pork products around the globe – Parma and other Italian speciality hams including San Daniele. Most consumers are unaware of the deplorable conditions in which millions of pigs are […]