
Open letter to EP AGRI on the banning of terms like 'veggie burger'
On 1st April, the Committee on Agriculture of the 8th Legislature voted on the proposal for a Common Agricultural Policy (CAP) Regulation establishing a common organisation of the markets in agricultural products (2018/0218 COD). In an apparent attempt to undermine the growing success of plant-based alternatives to animal products, an amendment was adopted which seeks to ban plant-based products from using names that have typically been associated with meat products and preparations, such as “steak,” “sausage,” and “burger.” This proposal would have the effect of banning widely-used and widely-understood terms such as ‘veggie burger’. The amendment also proposes to further restrict the naming of dairy alternatives by prohibiting terms such as “yoghurt style”, “cheese imitation”, or “butter substitute.”